Do ads for e-cigs make kids want to smoke? - Fox 28: South Bend, Elkhart IN News, Weather, Sports

Do ads for e-cigs make kids want to smoke?

Posted:
It's called "vaping" and e-cigs ads are seemingly everywhere. According to a study published in the Journal of Pediatrics, due to market saturation and exposure there's a good chance teens will one day try smoking.

Ads for traditional cigarettes have been banned from TV since 1971. But ads e-cigs are fair game.

Researchers found youth exposure to e-cigarette ads increased by 256 percent from 2011 to 2013, exposing them to 24 million u-s kids.

A lot of the ads aired on national cable networks. According to the study in 2013, the cable network AMC aired the most e-cigarette advertising followed by Country Music Television.

The study mentions many other ads were shown during popular network shows like "The Bachelor," "Big Brother" and "Survivor."

The FDA is considering banning the sale of e-cigs to minors. Marketing and advertising restrictions are currently not part of the proposal.



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